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Marketing Communications Manager
Columbia, MD
Job Description
Our Opening and Your Responsibilities
As our Marketing Communications Manager, you will be responsible for Marketing Communications strategy and execution with a goal to drive target market awareness and customer engagement, demand generation, and ultimately sales growth. You will manage a small team that includes content creators and a marketing specialist that will collectively support content and campaign development and execution and work closely with many stakeholders across the organization to reach business goals.
Responsibilities will include:
- Working closely with subject matter experts within the application and product marketing teams, sales organization, and broader METTLER TOLEDO units to deliver engaging content and campaigns to a highly targeted and technical audience in the Chemical Process Development market. This will include project managing and supporting various aspects of value content creation, development of campaign elements and sales tools, and execution through global marketing organizations and the local US organization.
- Managing the AutoChem Marketing Communications Team and their activity, as well as leading projects with cross-functional teams, to continually build global market awareness, lead growth, and account engagement, with focus on ensuring consistent messaging and fulfillment of strategy.
- Managing the development and execution of the local marketing activities for the US marketing organization, including supporting your team with coordination of in-person and virtual events with important contacts in the industry.
- Collaborating with the Head of Marketing, eMarketing Manager, and others across the organization to define and develop the complete AutoChem marketing experience by determining positioning, developing messaging, and creating content for use in marketing campaigns and proactive sales efforts.
What You Need to Succeed
- Bachelor's degree in marketing or a related science field and 5 years of experience in developing marketing campaigns for a scientific audience, or, 10 years of experience developing marketing campaigns for a scientific audience.
- Knowledge of content creation as well as delivery and execution.
- Strong project management and communication skills.
- Knowledge of copywriting and the ability to direct and manage the content creation and structure, defining, and proofreading of whitepapers.
- Experience in scientific/technical environment.
- Comfortability with 10-15% periodic travel for sales meetings and marketing events.
Our Offer to You
- Medical, dental and vision care coverage and a 401(k) savings plan with company matching - all starting on date of hire
- Tuition reimbursement,perks, and discounts
- Parental and caregiver leave programs
- All the usual benefits such as paid time off, flexible spending, short-and long-term disability, basic life insurance, business travel insurance, Employee Assistance Program, and domestic partner benefits
- Global market strength and worldwide leadership in precision instrumentation
- A brand name that is identified worldwide with precision, quality, and innovation
- Thousands of patents, design and innovation awards across Mettler Toledo
- Global recognition for the quality of our products and services
About Mettler Toledo
Working at METTLER TOLEDO AutoChem Inc. (www.mt.com/autochem) means you are impacting the world in important ways. Our process analytical technology and automated synthesis reactors provide scientists in the pharmaceutical, biotechnology, and chemical industries the information they need to deliver life-changing products. As a strategic business unit within Mettler Toledo, AutoChem develops, manufactures, sells, and services instruments that modernize chemical synthesis, provide insight to every chemical reaction, and provide process knowledge to eliminate scale-up and safety incidents.
- Our instruments increase the efficiency and effectiveness of chemists and engineers.
- Our products help develop profitable, green, and safe scientific processes.
- We help keep you healthy. Our instruments make it possible for scientists to develop new drugs and bring life-saving medicines to the world.
Equal Opportunity Employment
We are an equal opportunity employer and value diversity at our company. We give consideration for employment without regard to race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity, genetic information, protected veteran status, or any other protected classification. If you'd like more information about your EEO rights as an applicant under the law, please click here.
Mettler Toledo endeavors to make www.mt.com accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us at EEO@mt.com.
Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
5+ years
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